The Social Pros podcast presented by Jay Baer offers the listener an insight into professional marketers thought processes and factors they encountered that they can attribute to their success. It provides the listener with “real people doing real work in social media” allowing for accurate information on how marketers operate which ultimately entertains through the …
Author Archives: hnew4133
Entry 2:
While interviewers provide facts and their outtakes from their chosen topics, they never explicitly say their chosen viewpoint is correct and something to follow. These guests offer a very passive perspective on their topic and allow listeners to register information that they believe to lead to a certain outcome and direction. The while every episode …
Entry 3:
Jay Baer is known as a very successful businessman who has worked in marketing for 25 years and has developed and assisted in creating large amounts of success in companies. His experience has allowed him to work with 35 of the FORTUNE 500 companies and give him the accolade of being a New York Times …
Entry 4:
Jay Baer’s speaking style, while enriched with knowledge on chosen topics, takes a secondary seat to the guest as they maintain the expert in the field outlook. This allows Jay to add comments every now and again that clarifies for the viewer in more simplistic terms what is being discussed. This form of interviewing, I …
Entry 5:
Jay Baer’s podcast ‘Social Pros’ is an offshoot of Jay’s primary business the ‘Convince and Convert’ website. This website offers high level consultation and strategic maps for clients from Jay and other high-level marketing directors. It also offers full-service audits and two-day workshop intensives that aim to develop strategic plans for the audience. Through the …
Entry 6:
While established in a previous entry that Jay’s podcast was developed from his initial exploits in the ‘Convince and Convert’ website, the funding for the podcast also comes from a source of advertising. The podcast is sponsored by ‘Salesforce’, however, Social Pros podcast is also a brand-building exercise for Jay’s primary business function of his …
Entry 7:
Through specifically listening to the podcast with Jay Acunzo (member of Unthinkable Media) I had a change of mind frame. I previously thought that there was a formula to success in social media advertising and what worked for the main companies was a generally accepted way to have a wide and meaningful reach with advertising. …
Entry 8:
The Social Pro’s podcast is very suited to delivering effective messages through the free-flowing conversation that ensues in the podcasts between two experts in their fields. However, the podcast is also directed with questions that narrow the view of the guests and create messages and opinions about the otherwise ambiguous nature of Social Media marketing. …
References:
Non-Obvious 2019 Trends for Social Media and Beyond https://www.convinceandconvert.com/podcasts/episodes/why-social-media-best-practices-are-making-you-worse-not-better/ Why You Can’t Reverse Engineer Social Media Success https://www.jaybaer.com Home
Harry's Blog on Social Media Marketing 